Coaches
All of our coaches are registered with U.S. Ski and Snowboard, which means they’ve worked stepwise through an educational program that progressively builds the coach’s knowledge and experience. As in developing skills in skiing, the process for becoming a better coach starts with foundational skills and moves forward into a deeper and broader understanding of all the aspects involved in alpine, freeride & all mountain skiing and coaching.
We love that our coaches bring a diverse range of experience to the team—racing, freeride, professional moguls and resort instruction from across the U.S. Many hold US Ski & Snowboard and/or PSIA certifications. What unites them all is a shared passion for youth snow sports education—a blend of love for the mountain and a deep commitment to the personal growth of each athlete.
Leadership
Troy Price, Executive Director
Troy Price is an accomplished leader with a proven track record of success in the sports industry. His experience spans across various roles, including coaching national level athletes and grassroot development. He has a deep understanding of the industry and has been recognized for his outstanding contributions.
As a National Coach of the Year, Troy has demonstrated his ability to lead and motivate teams to achieve their full potential. He is certified as an International Technical Delegate, where he has worked closely with athletes and coaches from different countries, bringing a global perspective to his work. In addition, Troy has conducted camps in Australia, New Zealand, Canada, and Italy.
Troy’s experience as the Development Chairman for Intermountain Division has given him a unique understanding of the importance of developing young athletes. He has helped shape the training and development programs for athletes across different disciplines, ensuring that they receive the support and guidance needed to reach their full potential.
Troy’s coaching philosophy is centered around whole athlete development. He believes in the importance of character development, prioritizing traits such as kindness, leadership, and effort. His approach to coaching is holistic, taking into account not only the athlete’s physical abilities but also their mental and emotional well-being.
Overall, Troy is a highly respected leader in the sports industry, and we are thrilled to have him as our new Executive Director. His passion for whole athlete development and his wealth of experience will be invaluable in guiding our organization towards continued success and growth.
Scott Hoffman, Legendary Coach
Born and raised in Ogden, UT, Scott was a member of the United States Ski Team at the age of 16. He was an All-American skier at Utah and helped the Utes win the NCAA team championship title in 1981. He later enjoyed a successful professional ski racing career on the U.S. Men’s Pro Tour. He is now instructing/coaching at Snowbasin. He is a USSA level 300 Alpine Coach with several years of expert coaching experience.
Tracy Proulx, Admin Manager
Devo Program
Alpine Program
Adam Goldstein, Freeride Program Director
Richard Bloom, Head Coach Freeride All Mountain
HIRING, Head Coach Freeride Competitive
Parker Gray, IFSA Event Administrator & Freeride Coach
Parker comes from a race background racing for Snowbasin Alpine Team as a youngster. Joining the program at age 5 he carried his career to the FIS level accomplishing multiple podiums. He is very passionate about all aspects of backcountry, off-piste, and touring. Parker has a love for sharing his passion with young athletes and helping them grow on and off the snow. In his free time, you can catch him spending time with his family or tinkering with electronics.
Natasha Lattin, DEVO Program Director
We are excited to announce Natasha Lattin as the newly appointed Interim Director of the Snowbasin Ski Education Foundation’s Devo Program. Natasha brings nearly 30 years of experience on snow, with a career spanning ski instruction, alpine race coaching, and program leadership. She began coaching U10–U14 alpine racers at Pebble Creek in 2014, a role she held until 2021, and has been part of the SSEF Devo Program since 2023–24. For the past five years, Natasha also served as Director of the Winter Sports School at Pebble Creek Ski Area, training instructors, building progressions, and preparing candidates for certification.
Natasha is a PSIA Level II Alpine Instructor, Level I Telemark Instructor, and Children’s Specialist, and is currently pursuing her Trainer Certification in Children’s Specialist. She has been an Alpine Race Coach since 2014, a Level 100 US Ski & Snowboard coach, and holds certifications as a Race Official, Referee, and Race Administrator.
Natasha brings extensive experience developing young athletes and coaches through progressive training systems that emphasize both technical skill and character development. Her coaching philosophy is rooted in using skiing as a tool to build resilience, confidence, and a lifelong love of the mountain environment. She has trained instructors in alpine skiing and snowboarding, prepared athletes for competition, and supported youth across all levels of development.
In addition to her work on snow, Natasha teaches middle school Health and Science in Pocatello, where she leads district-wide initiatives to promote wellness and movement. She also helped launch Portneuf Valley Adaptive Sports, a new nonprofit dedicated to expanding outdoor opportunities for athletes of all abilities.
Natasha is excited to step into this interim role and continue building on the Devo Program’s strong tradition of skill development, team values, and a lifelong love for skiing.
TJ Shaughnessy, DEVO Administrative Team Manager
Craig Hasser, Alpine Director & Head Coach - U16
Craig grew up in Ogden, Utah. He began ski racing at an early age and continued through college (National Collegiate Ski Association) and later excelled as a professional ski jumper (Gelande). Certifications include: USSA Alpine L300, PSIA Alpine Level 3, and Children’s Specialist Trainer. Craig holds university degrees in Art and Education with more than 20 years of coaching & teaching experience. In the “off season” he can be found working at Outback Pottery.
Alison Putnam, AlpineCoach Mentor
Alison grew up ski racing in Vermont. She was a top ranked junior racer, competing in Jr. Olympics, Nor-Ams, and U.S. Nationals, and went on to race for the University of Vermont NCAA Division 1 ski team/ After college, she raced on the Women’s Pro Ski Tour.
Alison has coached for the past 30 years, and is a USSA level 300 Alpine Coach. In Vermont she coached for the GMVS Junior Program, and then went on to run the race program at Mad River Glen for 3 years. Alison then spent 7 years coaching for the Mt. Hood Race Team in Oregon before landing in Utah. She has been a coach for the Snowbasin Ski Team for 12 years.
Both of Alison’s daughters are former members of the Snowbasin Ski Team. When Alison isn’t coaching you can find her teaching 4th grade.
Jay Sawyer, Head Coach - YSL
Charley Smith, YSLTeamManager
Colt Smith, Head Coach - SouthSeries
Madz Williams, Head Coach - U14
Madeleine started skiing at the age of 3 and fell in love with the sport as well as the winter season. She grew up racing on the Snowbird Ski Team, starting in the Devo program and raced through FIS. Madeleine has trained at SkiStudio in Park City, a top racing and training school for skiing for over 10 years. She continues to work with Alan Schoenberger at SkiStudio in order to further her skills and techniques related to the art of skiing and racing. After racing, she started coaching for Snowbasin Ski Team, where she has been for the past few years. She has earned her USSA level 100 certification and is working towards her USSA level 200 certification in the coming months. When Madeleine isn’t coaching, she is working and caring for dogs at Alta Dog Rehabilitation clinic, a physical therapy clinic for dogs. Madeleine is studying marketing and communications at Utah State University. She loves traveling, spending time with friends and family, and her new puppy Brycee.
Craig Haaser, Head Coach - U16
Kyle Ahmann, Coach U16
Jimena Carlin, Head Coach - FIS
I was born and raised in Spain, with a father from Philadelphia and a mother from Madrid, a dual identity that gave me dual citizenship and, I think, a certain comfort with being somewhere between worlds.
I grew up ski racing in Spain and finished my FIS career at a high school in the French Pyrenees. After retiring from racing, I went to university in Scotland, where I studied adventure performance and coaching. Those years opened my eyes to the full breadth of outdoor sport beyond ski racing, climbing, ski mountaineering, and a deep appreciation for what it means to truly coach someone.
From there, I moved to the Alps, coaching and ski instructing in Saas-Fee for four years, with a South American season woven in, working with the Valle Nevado Ski Club's U14 group. That experience was the turning point. Watching those kids grow made me realize I wanted to invest my life in this sport, the same way it had invested in me. I came to North America with that clarity and joined Rowmark as a coach with the FIS program.
Ski racing has given me passion, purpose, and a lifelong project to keep growing in. That's exactly what I want to bring to Snowbasin: a genuine commitment to this community and the knowledge and energy to help it thrive.